Hosted by the Agricultural Trade Promotion Centre under the Ministry of Agriculture and Rural Development (MOARD), AgroViet showcases a wide array of agricultural products, including Vietnam’s signature OCOP (One Commune, One Product) items like ST25 fragrant rice, Dien Bien sticky rice, Chi Lang custard apples, and A Luoi beef, alongside international products such as Korean ginseng, Australian Manuka honey, and Chinese dried fruits.
The event also highlights advanced agricultural technologies, including rice milling machines, drones for pesticide spraying, organic fertilisers, and modern irrigation systems.
Nguyen Minh Tien, Director of the centre, this year event's theme "Connecting value chains for green agriculture and circular economy", AgroViet 2024 aims to strengthen international economic cooperation, promote trade, and showcase high-quality agricultural products. It also provides businesses and cooperatives a platform to explore domestic and export markets.
To support exhibitors in market access, the event partners with TikTok Vietnam to offer live-stream product promotions and workshops on digital marketing strategies. The fair runs until November 23.