Xe tay ga nhieu san pham moi gia giam

- Nhan thay nhu cau ve xe tay ga ngay cang tang, nhieu doanh nghiep xe may da lien tiep dua ra thi truong cac san pham moi voi gia ngay cang ha.

Mot trong nhung mau xe tay ga dau tien duoc phat trien tai Viet Nam chinh la chiec Attila cua Cong ty SYM. Day cung la chiec xe mang lai thanh cong lon cho SYM. Gia ban ban dau cao hon 30 trieu dong/xe, nhung ngay cang giam, den nay chi con 23 va 28 trieu dong, khien cho Attila tro thanh chiec xe ga pho thong nhat tren thi truong. Nam 2004 la thoi ky "hoang kim" cua Attila, moi thang tieu thu tren 20.000 xe voi loi nhuan len thu ve hang chuc trieu USD.

Nhan thay day la mot thi truong tiem nang, mot so doanh nghiep xe may trong nuoc thoi gian qua da tap trung dau tu manh vao san pham nay.

Thanh cong nhat phai ke den Cong ty Hoa Lam Kymco. Ong Nguyen Quang Duc - Pho Giam doc Cong ty Hoa Lam Kymco cho biet, san pham chu luc cua cong ty hien nay chinh la xe tay ga. Hien cac san pham xe tay ga da chiem toi hon 50% trong co cau san pham xe may cua Hoa Lam Kymco.

Trong hon 1 nam tu cuoi 2004 den het 2005, Hoa Lam Kymco da tung ra thi truong toi 5 mau xe tay ga khac nhau va xe Jockey 125cc co gia 29 trieu dong hien la loai xe ban chay nhat. Sap toi Hoa Lam Kymco se tung ra them 1 phien ban Jockey 125cc moi nua co thiet ke moi rat phu hop voi thi hieu cua lop tre, cung co gia ban tuong duong de thu hut them khach hang.

Click - xe tay ga moi cua Honda Viet Nam.(Anh Tran Thuy)

Cac doanh nghiep co von dau tu nuoc ngoai khac cung khong bo lo co hoi nay. Yamaha la doanh nghiep dang co nhieu san pham xe tay ga duoc ua chuong hien nay. Cong ty nay da cho ra doi 3 mau xe Mio co gia ban 17-18 trieu dong/xe va dac biet la xe Nouvo gia 25,5 trieu dong/xe. Hien xe tay ga da chiem toi 30% co cau san pham cua Yamaha.

Theo ong Dinh Ngo Tuan, Giam doc Maketing cua Yamaha thi tu dau nam 2006 den nay Yamaha da tieu thu duoc 60.000 xe Nouvo, du kien ca nam 2006 ban duoc 90.000 xe. Ben canh do cung se tieu thu dat khoang 30.000 xe Mio, nang so luong xe tay ga ban ra cua cong ty len 110.000 xe trong tong so 350.000 xe cac loai.

Giua thang 9/2006 Cong ty Suzuki Viet Nam cung da ra mat xe tay ga dau tien mang nhan hieu Amity 125 co gia ban 25,9 trieu dong. Amity 125 co kieu dang kha dep, voi dong co 4 thi, SOHC, dang hy vong la san pham dem lai the manh moi cho Suzuki von co luong xe tieu thu tren thi truong dang giam.

Cuoi thang 9/2006, Piaggio da gioi thieu chiec Zip 100, gia ban cua no la 29,9 trieu dong. Zip 100 co uu diem la gia ca kha thap so voi cac dong xe ga cua Piaggio tai Viet Nam, trong khi van giu nhung dac diem ngoai hinh tre trung, de thuong cua chiec Zip 125 truoc day von da duoc phai dep ua thich.

Dau thang 10/2006, Cong ty Honda Viet Nam cung da tung ra thi truong loai xe tay ga moi mang ten Click. Day la xe tay ga co dong co 108cc nho gon duoc lam mat bang dung dich co bo tan nhiet tich hop, cong suat manh va on dinh, giam tieng on, tiet kiem nhien lieu, he thong phanh CBS (la loai phanh ket hop, khi nguoi dieu khien su dung phanh sau thi ca phanh truoc cung hoat dong theo, giup xe dung lai trong mot doan duong ngan mang lai su an toan cao) lan dau san xuat tai Viet Nam, luong khi thai thap hon quy dinh euro 2, kieu dang hien dai va nhieu tien ich... Click co gia ban le 25,5 trieu dong. Cong ty Honda cho biet ho du kien se ban 4.000 xe/thang trong 3 thang con lai cua nam 2006.

Ben canh do, Honda Viet Nam cung da quyet dinh nang cong suat san xuat xe may tai Viet Nam len 1 trieu xe/nam. Ong Hiroaki Funami Tong giam doc Cong ty Honda Viet Nam cho biet, nam 2006 ban dau cong ty chi du kien ban 700.000 xe may cac loai, nhung den thoi diem nay thi du bao tren da lac hau. So luong xe may Honda Viet Nam co the tieu thu trong 2006 vao khoang 800.000 xe. Nha may cua Honda tai Vinh Phuc hien co cong suat 820.000 xe/nam. Do nhu cau ve xe may Honda trong nuoc va xuat khau tang manh, vi vay Honda Viet Nam quyet dinh nang cong suat va mo rong nha may.

Theo danh gia chung cua cac nha san xuat thi nhu cau xe tay ga ngay cang tang cao la do tinh tien dung va thoi trang cua no. Day la loai xe su dung rat de dang, khong can den con, so, Box dung do lon co the chua duoc nhieu thu quan trong... Ben canh do loai xe nay co nhieu thiet ke phong phu, doc dao, sang trong, phu hop voi ca tinh cua lop tre, vi vay ma ngay cang duoc nhieu nguoi ua chuong, nhat la tai cac do thi noi co doi song cao.

Hien nay xe tay ga dang chiem 20% thi phan xe may, du bao trong vong 5 nam toi, xe tay ga se chiem toi 50% thi phan xe may ca nuoc va gia ban con re nua.

• Tran Thuy